The 3 Things You Need to Establish a Strong Brand

The 3 Things You Need to Establish a Strong Brand

The abundance of marketing messaging in the world today is astounding. During my career, I came from a time when clever was king and as marketers we strived to be as clever as possible. Now clarity rules. We all need and are seeking products and services, but it is so...
24 Lessons Learned after 24 Years in Business

24 Lessons Learned after 24 Years in Business

So the other day I woke up and realized that BBR has been in existence for very close to 24 years —  since June of 1997. For a person whose parents chastised her for quitting every high school club that she ever joined, I asked myself, “How did I last this long...
Putting muscle behind your marketing.

Putting muscle behind your marketing.

Clients who come to us are not all that different in what they need, want and desire.   Whether you are a CEO who handles the marketing for your organization, a marketing director who leads an internal team or a marketing specialist or coordinator trying to...