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Louisiana Economic Development (LED) is the engine responsible for strengthening the business environment within Louisiana. In 2016, BBR and the LED Marketing and Communications department worked together to create an integrated ad campaign designed to draw economic investment to the state. To achieve this, the “Louisiana Works for You” ad creative showcased Louisiana’s tech incentives, custom fit solutions, customer services, infrastructure, quality of place and workforce benefits.

Print Ads

In-Flight Video

Custom Fortune Magazine Covers

Landing Page

Banner Ads Website Takeover