Brand Development

Elite Therapy Solutions

Elite Therapy Solutions, a physical and occupational therapy organization, owns and operates three distinct healthcare brands: Elite Integrated Therapy Centers, ETS Clinics, and Precision Rehabilitation that operate more than 26 clinics across three states. The organization struggled to develop and maintain cohesion and consistency amongst its various brands, causing internal confusion and operational inefficiencies for the marketing team.

Through BBR’s guided process, we helped establish key brand strategies, messaging guidelines and visual standards for the organization as a whole, while customizing components as needed for each distinct brand.

Additionally, BBR strategized and developed updated assets for each unique sub-brand to assist in ongoing marketing efforts that included a suite of ad layouts for Elite Integrated Therapy Centers and new websites for both ETS Clinics and Precision Rehabilitation.