Featured Case Study
St. Tammany Parish Tourist Commission
Tammany Taste of Summer campaign to drive local business transactions
Challenge
In August and September 2022, St. Tammany Parish Tourist Commission was seeking to promote their annual Tammany Taste of Summer program to the local market and surrounding areas in an effort to boost business for participating restaurants, hotels and attractions during an otherwise sleepy time of year.
Solution
BBR developed a targeted advertising campaign utilizing traditional and digital advertising to reach consumers in St. Tammany Parish and surrounding areas. The campaign drove awareness and encouraged participation in the Tammany Taste of Summer 2022 program by touting special deals, showcasing intriguing photography and creating buzz for participating businesses.
1.6M Impressions
During Duration of Campaign
Services Provided
- Account Support & Strategic Marketing Services
- Campaign Strategy Development
- Creative Production (Copywriting, Graphic Design & Illustration)
- Media Planning and Placement (Traditional & Digital Advertising)
- Online Presence (Digital User Journey, Landing Page Strategy)
- Performance Management & Optimization
- Campaign Reporting
Campaign Elements
Google Static Ads
Facebook Static Ads
Facebook Retargeting
Geofencing Ads
Table Tent
Hotel Savings Card
Partner Toolkit and Server Card
Don't Just Take Our Word For It
BBR has been a great partner for the TABASCO® Country Store for the past five years. They really understand our brand and have taken our email marketing to another level with spectacular creative and new photography.
