We all know someone whose “tweet” was seen by the wrong person, and we’ve certainly heard stories of employees who posted something on Facebook that got them into hot water at work.
It’s almost impossible to go online these days without interacting with some form of social media. With each interaction, most folks think about their personal online reputation, but what about the company they work for? (more…)
Join the ghouls and the beasts of BBR for our Inaugural Online Halloween-Stravaganza Costume Contest. We’ll be showing off our most frightful, delightful attire — from fangs to feathers and top hats to tutus — and we invite you to do the same!
Upload a photo of yourself in Halloween costume by midnight on Tuesday, November 1, 2011 — and spread the word to your friends and family — ask them to vote for you in costume. Voting opens November 2nd and closes November 7th! Winners announced November 8, 2011.
Winning Photo Entries:
Friends and family CAN participate! Animals in costumes are welcome. Vote once per hour.
Click here to enter or vote in the Halloween Costume Contest on our Facebook page!
With more people joining social media sites every day, it is quickly becoming the new word-of-mouth marketing. Social media’s appeal helps create two-way conversations between brands and their audiences, which entices some companies to substitute traditional methods of direct marketing with social media. Here are some social media dos and don’ts to help you better connect with your target audiences, foster online engagement, and ultimately, drive traffic to your business. (more…)
Q: Social media – why and for how long?
A: Social media is an easy and effective way to share information, listen to your customers and gather valuable information on their thoughts about your products or services. How should you use it in an advertising campaign? Think differently. Most people develop campaigns and distribute the messaging for that campaign through traditional media. In the traditional model, each campaign has a definitive start and stop date. With social media, there’s no need for a stop date. It is an ongoing conversation between the advertiser and the customer. Consider it a quality conversation, without a defined timeframe.
