Summer Reading: Food in Fiction

Summer Reading: Food in Fiction

Yep, the warm weather has finally found us. And you know what that means: time to kick back, relax and dive into that ever-elusive summer reading list. If you’re like us, you’re probably in the mood for stories on the sweet and savory side of the fiction aisle. To...
5 Brands That Are Owning Values-Based Marketing

5 Brands That Are Owning Values-Based Marketing

Like any good movie, an ad should make you feel something — or at least that’s what Don Draper would say. With the advertising industry’s strong shift towards values-based marketing in recent years, more brands are flexing their emotional chops. In 2014, an Edelman...