For this month’s review, we took a break from the hustle and bustle of kitchen life to try Graze, the leading snack box subscription service. Based in the U.K., Graze offers customized snack options shipped directly to your door twice a month for about 13 bucks each.
Their main differentiator? All of Graze’s snack offerings are both nutritious and delicious, helping you to eliminate those pesky munchies with something wholesome.
Getting started with Graze was relatively simple, but had its drawbacks. Creating your account begins with setting up bill pay information, which I personally found to be frustrating. No one likes to provide payment information for something they’re not completely sold on yet, and with good reason. By not starting with preference selection and snack options, you’re basically forced to sign up blind and hope the snacks are worth it. (Not cool, Graze.)
You can, of course, cancel immediately after receiving your first free box or even after viewing the snack selection from the setup screen. So, there’s hope for not throwing away your money. For me, it’s just a very transparent money-grab and a bit of a turn-off from the start.
Once you’ve set up your account, you can begin to customize your snack preferences based on dietary restrictions and personal taste. Your first box (free with a promotion) is usually a sampler and includes a little bit of everything. After that, you’ll begin to receive more specialized boxes prepped with your preferences in mind.
Once your account is rockin’ and rollin’ with ongoing shipments, you’ll be able to rate the snacks you receive by how much you liked them. Graze then uses this feedback to further enhance your snacking experience by sending more combinations with similar flavor profiles and ingredients.
Of course, if you’d like to explore something new, you can always edit your profile or request certain options for the next box. For me, the feedback system seems pretty useful, especially if someone doesn’t have the time to regularly go in and edit their preferences. The system is simple to understand and use, and it will ultimately allow you to discover new flavors you might’ve not tried otherwise!
Overall, I’d say this box definitely isn’t for everyone. If you’re a health nut or enjoy exploring new tastes and textures, Graze will likely appeal to you with its nonstandard selection of goodies. However, if you have a limited palate or aren’t necessarily concerned with sticking to the healthy snacking regime, you might be disappointed by Graze’s options.
For reference, our sampler box came with the following eight mixes:
- Cinnamon Apple Pie — Staff Pick
- Peanut Butter and Jelly
- Vitamin E Defense Nuts and Berries — Staff Pick
- Caramel Apple
- Creamy Ranch Kern Pops
- Peach & Rhubarb Pick-Me-Up — Staff Pick
- Superfood Baobab & Raspberry
- Kettle Corn Kern Pops
True to their brand, Graze’s entire selection is composed of these interesting (and to be honest, very tasty) “trail mix” combinations. While you won’t find classic snack staples like Doritos or Cheetos here, you’ll likely find something you enjoy — if you’re adventurous enough to give it a chance, that is.
The Bottom Line
While I personally loved most of the options sent, I can see the drawbacks for someone who may not want to venture far from their snacking comfort zone. I also happen to think $28 per month is a pretty steep price to pay for 16 small-ish plastic cups of trail mix. This likely won’t be deal breaker for everyone considering this box, but it might be for those of us juggling a jumble of recurring expenses. After all, in the world of subscription services, brands live and die by the price point.
In the end, it’s really up to your dietary goals, snack preferences and price point. If you’re open to a taste adventure and willing to foot the bill, Graze is a pretty good place to start.