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BBR adds social media manager to agency team

BBR-Website_Team-Christina(Lafayette, La.) – Lafayette native Christina Li has joined BBR as social media manager. In this role, Li creates and manages campaigns and social engagement for the agency’s clients.

“Because of the growth we’ve experienced in the past year, we decided to expand our team,” said Digital Marketing Director Daniel Kedinger. “Christina is the first person we thought of for the position, and we’re delighted she’s joined us.”

Li is a former intern who impressed with her creativity and intuitive marketing skills. “It’s rare to find someone who excels at social marketing management, communications and creative strategy – Christina is a true triple-threat,” said partner and Creative Director Cathi Pavy.

As social media manager, Li is responsible for engagement strategy, content development, and management for client social media.

Li earned her bachelor’s degree in mass communication with a specialization in digital advertising from Louisiana State University. She acquired a minor in visual design. Her experience includes copyediting for LSU’s student-run newspaper, The Daily Reveille, and also art directing the on-campus magazine, LEGACY.


BBR Creative is an award-winning brand communications agency providing organizations and businesses with creative solutions that help increase brand awareness and grow business. Visit BBR’s website at