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Public Relations Partnership with Lafayette Parish School System (LPSS)


BBR Creative is proud to be assisting Superintendent Dr. Pat Cooper and the Lafayette Parish School System with their public communication efforts. Working closely with new LPSS Director of Community Collaboration and Partnerships Angela Morrison, BBR will help to promote the progress and success of Dr. Cooper’s 100% In, 100% Out Turnaround Plan. And with the new school year fast approaching, BBR’s PR team has hit the ground running.

Starting with a campaign to make parents aware of a brand new option for registering their children for school, BBR handled all the media outreach and public communications. Our team arranged television appearances, newsprint stories, and on-site coverage for the first day of the event, at which over 700 students were registered. Click here to read press story.

Then BBR and LPSS followed up with a Bus Tour to four area schools to see the results of LPSS’ efforts to clean and beautify all of Lafayette Parish Public Schools. School board members and local media were invited to join Dr. Cooper and LPSS personnel in visiting the schools and speaking to principals and teachers. The event was a great success and received extensive coverage in local television and print media.

The Daily Advertiser: Schools start fresh: LPSS shows off clean-up, fix-up work

The Advocate: Schools spruced up over summer

“I attended Lafayette public schools myself, so I’m delighted to be able to showcase the great work that Dr. Cooper is doing in our district,” said Julie Gauthier, PR Director for BBR. “BBR has always supported education and we’re proud to be working on such a transformative project.”

If you feel your company could benefit from more public awareness and engagement, BBR Creative can offer innovative and experienced PR assistance. Please contact Julie at 337-233-1515 or [email protected] to learn more.