I have always found creative use of technology to solve everyday problems amazing. Recently, I came across an article about a Korean grocery store chain that not only solved a problem, but created a whole new way of grocery shopping using pretty simple technology and whole lot of creative thinking. (more…)
With more people joining social media sites every day, it is quickly becoming the new word-of-mouth marketing. Social media’s appeal helps create two-way conversations between brands and their audiences, which entices some companies to substitute traditional methods of direct marketing with social media. Here are some social media dos and don’ts to help you better connect with your target audiences, foster online engagement, and ultimately, drive traffic to your business. (more…)
Surprising the BBRers on video was quite an amusing operation! I’m fairly new here in the ad world having just graduated college, and making this clip with the team was a good time for me. It’s exciting that these bright and lively leaders and creative minds are my coworkers!
This is a regular day in the office of BBR Creative where hard work and planning, smiles and laughter, and some seriously creative scheming are all one office away.
I don’t know about the rest of you, but to me, change can often feel quite uncomfortable. To a creature of habit, such as myself, a change in something as seemingly trivial as my morning routine tends to throw off my entire day. And with a new baby in my home, all bets are off.
As fast as my life changes every day, I feel like the way we communicate is changing even faster. My 4-month-old son “knows” his grandpa as the face displayed on my laptop during bath time Skype sessions. My friends and family now keep up-to-date by visiting the family blog rather than by picking up a phone. I get diaper coupons through my Facebook page instead of via snail mail. I read product reviews not on the actual product’s webpage but on personal websites.
So when I viewed the following YouTube video while sitting in a client meeting, I can’t say I was terribly surprised by the statistics. It only leaves me with one question: Are you up for the challenge of change?
