April 16, 2012

Free Marketing at Its Finest, Part 2

Filed under: Our Life,Strategically Speaking — Tags: , , , , , , — Burt Durand @ 10:00 am

wolf-marketing1

Be sure to check out Part 1 of Free Marketing, where I review the Amazon reviews of the horse head mask.

If you’ve even heard the words “Three Wolf Moon” before, you probably don’t need to read this blog post. Unless you want to revisit a great example of the internet at its finest. And if you’re WEARING what I’m about to talk about, we can be friends. (more…)

May 3, 2010

Know Your Audience, Reward Your Audience

Filed under: General,Tim's Tall Tales — Tags: , , , , , — Tim Landry @ 9:17 am

The Internet has successfully ravaged my attention span. In fact, in the construction of that intro sentence alone I somehow managed to:

• Update my Facebook status
• Check my horoscope on The Onion
• Totally derail my train of thought

Me plus millions of others, apparently. BuzzFeed understands the nature of the beast and, utilizing a legion of similarly afflicted visitors and staffers supernaturally adept at stumbling upon cool items, capitalizes on the fickle nature of Web trending on a daily basis. (more…)

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