September 16, 2009

NYC: Where placement is paramount

Filed under: Tim's Tall Tales — Tags: , , , , — Tim Landry @ 3:00 am

I was assaulted during a recent trip to New York City. Not in the traditional “rode the G train after dusk” sense, but in the same way millions of Manhattanites, Brooklynites (and Queensites?) are during their daily commute to … anywhere.

The culprit was outdoor advertising ubiquitously plastered across metro station walls, Taxis, subway cars and outdoor monitors that dwarf most government buildings from my hometown.

Based on an informal survey I conducted (with approximately 0.00006% of the population), there’s a bit of a love-hate relationship with the stuff. Vandals make statements by defacing subway pieces while hilarious New York-based bloggers keep me giggling with their witty rants. The friends I happened to be staying with — Brooklyn residents — admitted they appreciate a good campaign and that it really gets the city talking.

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