September 26, 2011

The First Video Ever Posted on YouTube

Filed under: General — Tags: , , , , , , , , , — Patrick LaBauve @ 11:00 am

While doing some social media research the other day, I came across a most unusual find. Not unusual in the sense that it was freakishly strange, just something kind of surprising. I’m talking about the first video ever posted on YouTube. (more…)

September 19, 2011

Blast from the Past: Moon Chang, What is She Up to Now?

moon-and-family

When did you work at BBR and what did you do?
I actually thought I had professional Attention Deficit Disorder before I came to work at BBR. As soon as I walked into the building (back then BBR was located at 444 Jefferson St), my heart was thumping , unlike that of when I first fell in love with my husband. I knew little about the company, but the creative energy was literally humming through those candy-colored walls. I resolved secretly (I was there with my then-current boss for a meeting with Cherie) to do whatever it took to work with those people and their positive karma.

(more…)

September 12, 2011

How to Get More Out of Your Ad Agency Retainer

Filed under: General — Tags: , , , , , , , , , , , , , , — Mallory Joseph @ 11:00 am

1. Plan ahead.

When you sign a retainer with an advertising agency, set up a tentative, monthly calendar of focus so both you and the agency have clear, measurable objectives. Too often, hours in retainers go unused because of lack of focus and direction. On the flip side, if not well directed, retainer hours can become consumed with task-oriented busy work. (more…)

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